Niu Technologies' Little O: A Travel Companion Tailored for Women
Niu Technologies' Little O: A Travel Companion Tailored for Women
Blog Article
In the highly competitive electric vehicle Electric bike market, Niu Technologies has keenly captured the changing needs of female consumers and launched the female - exclusive new product, Little O.
Yang Kai, the vice president of design at Niu Technologies, said that Niu Technologies' users are mainly young people under 35 years old, with more than 70% being post - 90s and post - 00s. This group has high demands for emerging technologies, fashion elements, and personalized needs. To meet the needs of female users, Niu Technologies has integrated female aesthetics, driving habits, and safety requirements into product design.
From the seat to the handlebars, and from the color to the design, Little O fully considers the actual needs750w electric folding bike of female users. Human - centered designs such as the marshmallow seat, soft and antibacterial handlebars, and skin - friendly rear handrails make female users more comfortable during the ride. In addition, Niu Technologies has optimized handling and sitting postures to make female users more elegant while riding. Through attractive looks, intuitive operation, and easy - to - use functions, it makes female users more confident. With technological applications like keyless unlocking digital keys and extended range, it gives female users more freedom.
“Girls' needs are extremely diverse. One product can't meet the needs of all girls.” Niu Technologies hopes that through the design of multiple products, female users can choose the most suitable one just like when they walk into a cloakroom. The launch of Little O not only provides more choices for female consumers but also sets a new benchmark for product innovation in the electric vehicle industry.
Report this page